Managing Freelance Contractors in Your Marketing Agency
There’s a commonly held perception that independent contractors are freelancers living off the unemployment system or computer nerds working from home. The fact is, this is a grievous stereotype, one that doesn’t accurately reflect the reality of freelance agents.As digital working has evolved and matured, so have the roving digital workers. Independent contractors who meet regulatory requirements and have the right tools for their job are in demand. For this reason, these independent contractors have a much greater leverage when choosing the right employer.From social media content creation to online marketing and search engine optimization, marketing agencies and businesses are increasingly turning to them to fill various roles. If you’re running one of these companies, it’s best to know how to properly deal with freelancers.
